Stray Kids have reached a new U.S. singles-chart milestone: This and That debuts at No. 38 on the Billboard Hot 100, giving the group its first top 40 hit and highest placement on the chart to date. The title track’s arrival changes the conversation around this comeback from another massive album-sales week to a genuine breakthrough on Billboard’s flagship song ranking.
The No. 38 debut comes as THIS AND THAT opens at No. 1 on the Billboard 200, extending a remarkable album-chart streak. Stray Kids have long been a force in physical sales, but the new Hot 100 result gives STAY a different kind of U.S. chart moment to watch, one driven by the title track itself.
Stray Kids This and That Billboard Hot 100 breakthrough
This and That enters the Billboard Hot 100 at No. 38 on the chart dated Aug. 22, making it Stray Kids’ first top 40 entry and their career-best Hot 100 position. It is an important distinction: the group did not top the Hot 100, but a top 40 debut marks a new level of visibility for a Stray Kids title track in the United States.
The song launched with 4.3 million official U.S. streams and 23,000 sold, with that sales figure combining physical and digital purchases, according to Billboard’s Luminate-tracked data for the Aug. 7 through 13 measurement week. Those numbers put a clear consumption snapshot behind the headline, rather than making the placement feel like an extension of album sales alone.
This and That is the title track from the group’s eight-song release, which arrived Aug. 7. Stray Kids have described the song as carrying a bold, confident attitude about pursuing what they want without being restricted by convention, a fitting message for a comeback now setting a new personal best on the Hot 100.
The U.S. numbers behind No. 38
The title-track placement arrives alongside an enormous opening week for THIS AND THAT. The project debuted at No. 1 on the Billboard 200 with 369,000 equivalent album units in the United States, the biggest weekly total of Stray Kids’ career.
Traditional album sales accounted for 357,000 of those units, also a career high and enough to place the release atop Billboard’s Top Album Sales chart. That scale explains the group’s ninth Billboard 200 No. 1, but the Hot 100 entry adds a separate signal: listeners were engaging with the lead song at a level that pushed it into the top 40.
The two achievements measure different parts of a comeback week. The Billboard 200 result reflects the full release’s U.S. consumption, while the Hot 100 debut puts the focus on This and That as an individual track through its streams and sales. For a group whose recent U.S. headlines have often centered on No. 1 albums, No. 38 is a meaningful expansion of that story.
From ODDINARY to nine No. 1 debuts
Stray Kids’ current Billboard 200 run began with ODDINARY in 2022. With THIS AND THAT, they have now debuted each of their first nine charting albums at No. 1, becoming the first act in Billboard 200 history to accomplish that feat.
The ninth leader also ties Stray Kids with the Rolling Stones for the second-most Billboard 200 No. 1 albums among groups. The Beatles remain ahead with 19. Stray Kids have also reached nine No. 1 albums faster than any act since the Beatles, underlining how quickly their album-chart profile has grown during the 2020s.
That momentum has been visible beyond the U.S. In Hanteo’s weekly chart covering Aug. 10 through 16, Stray Kids ranked No. 1 on both the World Chart and Album Chart. The group’s World Index reached 21,239.70 points, ahead of aespa’s 8,723.31 and ATEEZ’s 7,545.56, while THIS AND THAT posted an Album Index of 1,606,971.00 points and reported sales of 1,399,648 copies for that period.
The project had already recorded 3,289,269 copies in its first week in Korea, becoming Stray Kids’ fourth first-week triple-million seller. That total was about 1 million higher than 2025’s DO IT. The title track also took music-show wins on M Countdown on Aug. 13 and Music Bank on Aug. 14, giving the comeback momentum across both domestic and U.S. markers.
3RACHA keeps the comeback rooted in Stray Kids
Even as the group’s chart scale grows, THIS AND THAT remains tied to the self-driven creative identity that has defined Stray Kids’ catalog. 3RACHA, the in-house production unit made up of Bang Chan, Changbin, and HAN, participated in the work behind the title track and the project’s songs.
The eight-track release opens with RUN IT, followed by This and That, and also includes After You, FARMING, I Do, Way Out, Back Then, and a festival version of the title track. That final version matters as Stray Kids prepare to bring the new era to major live stages.
Felix reflected on the Billboard 200 achievement by saying, “We’d like to cherish this moment together with you and with everyone, everywhere all around the world.” Seungmin added, “Thank you for enjoying all our different sides, from this to that.” Those words land differently with a Hot 100 top 40 now attached to the release.
What STAY should watch after the debut
The key open question is how This and That performs after its first week. Its No. 38 entrance has established a new Hot 100 peak, but its next chart movement will show whether the track can sustain U.S. streams and sales beyond the concentrated energy of comeback week.
Stray Kids also have major stages ahead. On Aug. 29 and 30, they are set to become the first international male artists to headline Tokyo National Stadium. They are scheduled to headline Brazil’s Rock in Rio festival in September before launching the STRAYCITY festival series across North, South, and Latin America.
Those appearances follow the group’s Governors Ball headline set earlier this summer and give This and That more opportunities to grow as a live centerpiece. For now, the No. 38 debut stands as the clearest sign yet that Stray Kids’ U.S. chart story is no longer only about how big their albums open, but also how far their title tracks can travel.