Eight Years On, BLACKPINK’s ‘DDU-DU DDU-DU’ Reaches 2.4 Billion Views and a New K-pop Group First
BLACKPINK’s “DDU-DU DDU-DU” passed 2.4 billion YouTube views on July 25, 2026, becoming the first K-pop group music video to reach the mark. Its 2018 release also helped define the group’s early U.S. breakthrough.









